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Personal messages perform better than generic ones, for example Lean Plum found that sending a personalized push notification performs 4x better than a generic one. But being personal means more than simply adding a recipient's name at the top of an email. Learn what being personal means and why sending the right message, to the right person, in the right channel, at the right time leads to a better experience and results.
16-11-2016 13:30 -14:00Hosted by: Joe Ryan
Messages will be visible for table members and will NOT be shared on Facebook.